Ecommerce development company in India that builds the store and ranks it
Boffin Coders is an ecommerce development company in India that builds Shopify, WooCommerce and headless stores, then helps them get found. We pick the platform by your stage, move a store to headless Shopify without losing a URL, and can run its search afterwards as a separate monthly line. The store, the code and the accounts are yours from the first commit.
Store builds from $4,000. Developers at $12-30 an hour, or from $2,000 a month full time.
- Shopify and WooCommerce
- Headless without losing a URL
- Search work by the same team
Illustration. The store, the order and the figures are invented.
2017
Shipping software since
Same owners, same team
100%
IP ownership
Your store, code and accounts from the first commit
1 day
Reply time
One working day, every enquiry
Build + rank
One team
For the store and for its search
Stores we build, and stores we rank
Every item here is a page you can open. Four store builds from our portfolio, and a search project for an online store with what we changed set out in full. Under them, the migration method proved on our own site, and where each part of a retail build stands.
Classy5
A fashion store on a customised Ella theme, with custom Liquid for the product and collection pages.
View the storeShopify buildDATACOM
A corporate store for business buyers, with several product categories kept easy to browse.
View the storeShopify buildOffice Furniture Scotland
An office furniture store built in Shopify Liquid, laid out for large products on small screens.
View the storeCustom buildHooaah
A premium food store built as an application on Node.js, React and MongoDB, not on a platform.
View the storeA store we ranked, with what we changed
We did the search work for an online store selling Tesla accessories, and the project page sets out what we changed on its category and product pages. It is the half of ecommerce most studios do not do, and the reason we build a store with its search in mind from the first template.
Read the search projectThe migration method, proved on our own site
A store move is judged by what still works the morning after. We moved timezones.in, our own 10,723-page site, to Next.js and compared its old sitemap with the new one, one family of pages at a time. It is our own site, not a retail client, and we say so.
- URLs before
- 10,722
- URLs after
- 10,723
- URLs lost
- 0
The method a headless Shopify migration runs on
- Every live URL listed before any code
- Each one mapped to its new address
- A permanent redirect only where an address changes
- The whole list checked again after launch
Counted from the live sitemap, before and after the move. The method is written up in how we rebuilt without losing a URL, and the site itself is in the timezones.in project.
Where each part of the flow stands
- Storefront and checkoutBuilt for clients
Classy5, DATACOM and Office Furniture Scotland on Shopify, and Hooaah as a custom Node.js store, all linked above. The platform build itself is set out on CMS and ecommerce platforms.
- One stock countBuilt on the platform
Shopify keeps one stock count for the store and its own point of sale. Syncing stock to a till or a marketplace outside Shopify runs through that system’s inventory API, with one count as the source of truth and a nightly check that the two agree.
- Fulfilment and ERPHow we build it
A warehouse, 3PL or ERP integration starts from the system’s documented API: orders out, stock and dispatch status back. We scope it from that API and tell you what it costs before you commit.
- Marketplace listingsHow we build it
Amazon and eBay listings run through each marketplace’s seller API, with one stock count feeding every channel, and a multi-vendor build is scoped on its own.
- Moving platform without losing a URLDone on our own site
timezones.in, 10,723 pages moved to Next.js with 0 URLs lost. A headless Shopify migration runs on the same URL method.
Beyond the storefront, a multi-vendor marketplace, ERP or warehouse integrations, and AI personalisation or dynamic pricing each start from the data and the documented API of the systems involved, tested against a sandbox before live data. Where the client work closest to yours is under NDA, we walk you through the architecture on the first call instead.
Where stores lose the sale
Most lost orders never show up in a report, because the shopper leaves before the order exists. These four come up on almost every first call, and each one is a build problem rather than a marketing one.
Slow on a phone
A heavy theme, full-size images and a dozen apps each loading its own script. The shopper on a phone gives up before the product page finishes, and a slow page also ranks lower than a fast one.
A theme that fights you
The bundle builder, the size guide or the trade price list you need is not in the theme, so it is bolted on with another app and another monthly fee, and the store gets slower again.
Stock in three places
The website, the till and a marketplace each hold their own stock count. Someone reconciles them by hand, and a customer eventually buys the last one twice.
A checkout that breaks on mobile
Buttons too small to tap, a layout that jumps as it loads, a field the phone keyboard covers. The order never exists, so the loss never shows in any report.
Build the store, then make it found
Four kinds of work, each backed by a store or a write-up you can open. Most stores need the first. The second is for a store that has outgrown its theme, the third is rare, and the fourth is what turns a store into a channel.
Shopify and WooCommerce stores
Most stores should start on a platform, not a custom build. We build and customise Shopify themes in Liquid, and WooCommerce on WordPress when you already run WordPress. Classy5, DATACOM and Office Furniture Scotland, all linked above, are Shopify stores we built. You can take the whole build, or hire Shopify developers by the month and run the roadmap yourself.
Built with:
- Shopify Liquid
- WooCommerce
- WordPress
- HTML
- CSS
What you get:
- Theme built or customised, not just installed
- Apps chosen for what they cost in speed
- Product, collection and filter pages
- Payments set up with your gateway
- Mobile checkout tested on real phones
- Admin your staff can run without us
Headless Shopify migration without losing a URL
When the theme is the limit, Shopify stays the back office for products, orders and checkout, and a Next.js front end reads the catalogue through the Storefront API. A headless Shopify migration is a migration first: every old address a customer, an ad or Google holds has to keep working. Every redirect is tested on staging before launch and checked again after it. The method is the one we used to move our own 10,723-page site without losing a URL, and it is written up in full.
Built with:
- Next.js
- React
- Shopify Storefront API
- Shopify checkout
What you get:
- Every live URL listed before any code
- Old address mapped to new, one by one
- Permanent redirects only where a URL changes
- Checkout left on Shopify
- Redirect list checked again after launch
- Your staff keep the Shopify admin
Custom stores when a platform does not fit
Occasionally the business does not fit a platform at all, and a store is better written as an application. Hooaah, a premium food store, is one we built on Node.js, React and MongoDB. It costs more to build and to run than a platform store, and we will say so before you commit to it.
Built with:
- Node.js
- React
- MongoDB
- Stripe
What you get:
- Catalogue and orders in your own database
- Pricing rules the platforms cannot express
- Your own admin screens
- Payments through a hosted gateway
- Hosted in your accounts
- A developer needed to run it, stated up front
Making the store findable
A store nobody finds is a cost, not a channel. Product and collection pages are built to be indexed, with the structured data search engines read, and if you want us to run the search work for the store after launch, that is a separate monthly line on published rates. It is the same team, so the person fixing a ranking problem can change the template that caused it.
Built with:
- Schema.org
- Search Console
- GA4
- Core Web Vitals
What you get:
- Product and collection pages built to be indexed
- Product structured data on every product
- Redirects kept when products are retired
- Search Console set up in your name
- Speed measured, not promised
- Monthly search work only if you want it
Shopify, WooCommerce or headless?
Start on Shopify if you want the least to look after: hosting, security and checkout are the platform’s job, and you pay a monthly plan plus whatever apps you add. Choose WooCommerce if you already run WordPress and want to own the hosting, and accept that updates become your job. Go headless only when the theme itself is the limit, for speed or a layout Shopify cannot do, because it costs more to build and needs a developer to run. Any Shopify or WordPress developer can take over the first two. Headless needs a Next.js developer.
Shopify or WooCommerce
Most stores, most of the time
- Live in weeks
- Lowest build cost
- Staff can run it
- Theme limits
- Monthly apps add up
- Some URLs fixed by the platform
Right for a store selling standard products through a standard checkout.
Headless Shopify (Next.js)
When the theme is the limit
- Full control of every page
- Fast pages on a phone
- Shopify admin stays
- More to build
- A developer to run it
- Two systems to host
Right when the store has outgrown its theme but not Shopify.
Custom (Node.js)
A business model no platform fits
- No platform limits
- Your own database
- Exact fit
- Longest timeline
- Highest running cost
- Needs engineers
Right only when the rules of the business cannot live on a platform.
Four things you can hold us to
Written into the scope, not the sales call. If one of them cannot be met on your store, you hear it before the build starts.
A speed target in the scope
We agree a Core Web Vitals target for the product and collection pages before the build starts, and measure against it on a mid-range phone. If a theme or an app makes the target impossible, you hear that before you pay for it.
Card details never touch your server
Payments go through the platform checkout or a hosted gateway such as Stripe, so card numbers are handled by them and never stored by the store.
Yours from the first commit
The store, the domain, the code and every admin account are in your name from the start. On a monthly engagement either side can end it with a month’s notice, and there is nothing to hand back.
Usable with a keyboard and a screen reader
Semantic HTML, labelled buttons and forms, and a checkout you can complete without a mouse. It is part of the build, not a later audit.
What the stores we build talk to
The platforms and services behind the stores above. It is the stack we work in, not a list of integrations delivered for every store, and anything else is a scoping question.
- Shopify
- Shopify Liquid
- Shopify Storefront API
- WooCommerce
- WordPress
- Next.js
- React
- Node.js
- MongoDB
- Stripe
Published, not quoted on the call
In USD. Hourly and monthly rates move with the stack and the seniority, from a junior on routine work to a senior on complex builds. Nothing is quoted outside them, and if the number does not work for you, you have saved yourself a meeting.
- A store build starts at
- $4,000
- Scoped once, with the lines shown.
- Short pieces of work
- $12-30 an hour
- By seniority and the work.
- A developer by the month
- From $2,000 a month
- Month to month, a month’s notice either way.
- Agency sprint
- $2,000 per two-week sprint
- Under your brand, invoiced after you see the work.
Hire developers for your ecommerce project
Shopify and WooCommerce stores, headless Shopify migrations and the search work after launch. Take the project, or hire the developers and run the roadmap yourself. Agencies with store clients: we build under your brand, on a fixed two-week sprint.
$12-30 an hour depending on the stack, or from $2,000 a month for a dedicated developer. Shortlisted profiles within two working days, and whoever you pick starts within one to two weeks.
What store owners ask an ecommerce development company in India
Sales, platforms, moving an existing store, ownership and price, answered before anyone books a call.
No one honest can. We build the store to load fast and to be found, and if you want us to run its search afterwards, that is a separate monthly line. What we can promise is what is in the scope: the pages, the speed target, the redirects and a store your staff can run.
Not answered here?
Work we’ve delivered, and what we’ve written
Show us the store you have now
Twenty minutes. We look at the store, tell you whether it needs a rebuild, a headless migration or only its search fixed, and price it from the published rates.