Writing on Digital Marketing
SEO and search-visibility articles: rankings, indexing, organic traffic and what actually moves them - with numbers where we have them.
Every figure sourced, every price from our published rates.
Showing 1–12 of 17 articles
How to Remove Fake Google Reviews From Your Business Profile
How to remove fake Google reviews: the policy to report under, the one-time appeal, the extortion report form and what a fake review warning means.
What Is Meta-ExternalAgent, and How Do You Block It Without Breaking Link Previews?
Meta-ExternalAgent is Meta's AI training crawler. Block it in robots.txt, keep link previews and Meta AI citations, and see what the top 1,000 sites do.
White Label SEO Pricing: What Should Your Agency Pay and Charge?
White label SEO pricing explained: plans per client from US$299 a month, hourly and per-keyword models, and the markup your agency should charge clients.
How Do ChatGPT Ads Work, and What Should Your Agency Sell Beside Them?
ChatGPT ads sit below the answer and never change it. How they work, what they cost, and the answer slot your agency can sell clients beside the ads.
What Is White Label AI SEO, and How Do Agencies Deliver It Under Their Own Brand?
White label AI SEO for agencies: what the partner changes on client sites, how to measure AI answers each month, and what our checks of AI citations show.
Why Did Your Google Business Video Verification Fail, and How Do You Pass It?
Google business video verification fails when one proof is missing: where you are, that the business exists, or that you run it. Pass with this shot list.
AI Search Optimization
AI search optimization, one question per part: how AI answers choose their sources, how to check whether they cite you, and what to change on your pages.
SEO for cleaning companies: how you get into the map in every town you serve
SEO for cleaning companies: get into the map pack with a service-area listing, a real page per town, recent reviews and three numbers to watch each month.
How to Tell Whether Google Actually Indexed What You Published
Is your page on Google? Check it with URL Inspection and a site: search, read what each result means, and find out why a website is not indexed by Google.
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