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Local SEO Growth for Cleaning services

SEO
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kittery office cleaning-boffin coders

Project Overview

This SEO project focused on growing the online visibility of a commercial cleaning service business in Maine. The objective was to improve local keyword rankings, increase organic traffic, and generate more leads for office cleaning, floor cleaning, and sanitization services.

Challenges

  • Low visibility in local Google search results
  • High competition for commercial cleaning keywords
  • Limited organic traffic and lead generation
  • Need to rank for multiple service-based local keywords
  • Improving trust and visibility within the Maine service area

Solution

We implemented a targeted local SEO strategy that included keyword optimization, technical SEO improvements, Google Business Profile optimization, on-page SEO enhancements, and service-focused content optimization. The campaign was designed to improve local search visibility and attract high-intent commercial cleaning customers.

The SEO campaign delivered strong measurable results:

  • 1.18K organic clicks
  • 7.87K Google impressions
  • 14.9% CTR
  • Average Google ranking position of 4.9

The website also achieved strong rankings for competitive local keywords including:

  • VCT Floor Cleaning
  • Medical Office Cleaning Services in Maine
  • Disinfecting Cleaning Services in Maine
  • VCT Tile Cleaning Services in Maine

Final Results

The campaign successfully strengthened the company’s local search presence, improved keyword rankings, and generated consistent organic traffic growth. Through strategic SEO optimization, the business achieved stronger visibility, higher engagement, and increased opportunities for customer inquiries and conversions.